Back to Social Media
A social media campaign celebrating AU's School of Public Affairs' 2023 U.S. News and World Report rankings. We launched a composite gif—a graphic with all rankings—and a gif celebrating SPA's jump in overall ranking. Graphics were released on Instagram, Twitter, LinkedIn, and via email. This campaign required an integration of American University's new brand guidelines, and harkened back to the retargeting ad campaign I had designed previously.
